Internship 

As an intern in Binary Style, my main responsibilities are to design and manage their social media platforms  I worked directly with the founders to discuss the design matter. Mostly,

I was in charge of designing company’s social media collaterals, including mail chimp, newsletter, blogs, banner, Instagram Post, Instagram Stories, Instagram Reels and IGTV. Not only do I propose the design concepts but I was also in charge of taking photograph of the products. Moreover, most of the products in Binary Style are inspired by Singapore’s unique history and diverse cultural mix.

 

As for their Instagram uploads, I was tasked to come up with design concepts so that audiences are able to notice the detail of the design elements yet also able to grasp the heritage stories of Singapore. Stories are no doubt is the most engaging part of the Instagram platforms and that is why I was tasked to generate more interactive and educational stories to reach more audiences.